Many moms are business savvy. They juggle finance, marketing, operations, and customer service skills while still cooking dinner for the family. Moms can alleviate the tensions of work-life balance by embracing the power of mompreneurs.
Mompreneurship is a way of life for many mothers who are working hard to promote their small businesses. Mompreneurs may have been working from home for many years before they began their own home-based business, but now they work full-time at their company and use the skills they honed as a homemaker to boost income and create a more flexible schedule.
Mompreneurs might make homemade baby food to sell to friends, host PTA meetings for several schools in the area, or market items online. Some mompreneurs use the wisdom gained from bringing up children to create businesses that support other families.
Here are nine clever ways to grow your small business while still maintaining the superpowers of a mom.
Ditch the Corporate Culture
Being a mom is not just about the stresses of raising children and taking care of loved ones. It's also about building a business that will support your family and provide opportunities for growth and flexibility. Even if you're starting, you don't have to follow the rules and take orders from your boss; instead, you can ensure your work and home life balance and offer you the freedom to always be there for those who matter most: your loved ones.
Embrace Your Inner Girl Scout
Be prepared. That's the Girl Scout motto, and it's a good one for mompreneurs to follow as well. Girl Scouts are taught to prepare for any situation that could arise, which is valid for mompreneurs. Mom entrepreneurs who have been working from home for many years before starting their own business have improved skills in organizing, planning, and multitasking. Now that you're working full-time, your business is more of a priority than ever.
Think Ahead of Time
One of the most time-saving tricks to growing your business while maintaining the flexibility of working from home is being organized. Before you begin work in the morning, have all your materials in front of you, so you can start work quickly and easily without having to waste time searching for something.
Take Advantage of Technology
Technology can make your life easier and help you do more in business. The Internet is an excellent resource for finding new customers and making sales, and you can also use it to track sales, purchase inventory, and track accounts and payments.
You can set up accounts with online shopping carts, such as Shopify or Big Cartel, so that you can sell your handmade goods securely online. You can start with a merchant account from NorthAmericanBancard to create a payment gateway where you will accept all payments for your products and services seamlessly and conveniently.
Host a Family-Friendly Business Get-Together
Mompreneurs often love meeting clients in person, so host an open house in your home. While you're doing that, you can share helpful business tips and how to make items for sale with your friends and relatives. You can also provide information about work-from-home opportunities to the people who attend the get-together event. It's a fun way to build community and make new contacts for future work.
Stick to Your Schedule
Even though you've been working from home for years and your business is growing, it's essential to make sure you don't sacrifice your family time. Try not to work five days a week, as this will decrease the time you have with your family. Even if you are working full-time at your business, use Saturday or Sunday mornings to spend time with your children or focus on other parts of your life that are more important than work responsibilities.
Working from home means you don't have to be confined to the office, so you need to be flexible with your work schedule. If you must leave early on Friday afternoon, go into that meeting prepared with any information your client would like reviewed. You can keep your flexibility while meeting your commitments to the business and the people who love you.
Many mom entrepreneurs will admit they get stuck in a rut from time to time. They get nervous about changing what's working because they've been successful this far, and that fear holds them back from growing their business even more. Don't be afraid of change or failure. Try new things, get creative, and never stop trying to improve the business.
Keep Doing What You Love
Your work-life balance is essential to you, so don't let your business become something that drains you instead of something that energizes you. Stay focused on the things in life that make you happy and keep your business in perspective.
The power of mompreneurs is in balancing the demands of having a job with the daily challenges of raising children in today's world.
If you want to build a better business while maintaining the flexibility that comes with working from home, then find a way to make some time for family and friends. Also, work on developing new skills, and plan so you won't feel frazzled when it seems like you must act quickly. And don't ever forget to have fun with what you're doing.
CANDY TAI is a wife to David and mom of 5 with a degree in Communications. She's a native Texan (Hook 'Em Horns!) who's been making her home in the Kansas City metro area for nearly 15 years. She loves being able to shuffle her kids from their various sports activities, piano lessons, and school activities. She enjoys fashion, beauty, reality TV, and moviegoing.